Telecom
Italia Group Standardizes on Siebel eCommunications
Oracle
Adds Over 30 New Customers During First Quarter
Sun
Microsystems Reports First Quarter Results
A
Customer Intimacy-based Strategy is the Only Sustainable Strategy
for the Vast Majority of Financial Service Institutions
Towergroup
Announces New Research - Web Services in Insurance
IDC
Assesses Impact of Consolidation on IT Industry
Online
Activities Help City Officials Learn More About Public Opinion
Online
Activities Help City Officials Learn More About Public Opinion
AMR
Research Predicts the European Applications Market Will Reach $21.3
Billion by 2006
Professional Services
Automation Market Continues to Grow
Email
Usage to Exceed 60 Billion by 2006, According to IDC
Study
Warns That Tactical Cost Benefits of E-Sourcing Could Be Short Lived
Marketers
Are Ready to Spend More on Technology to Measure Campaigns Across
Channels
Gartner
Says 2003 is the Year for Even Cautious Enterprises to Begin Web
Services Pilot Programs
Studies
Show Strong Link Between Employee Job Satisfaction and Customer
Service Quality |
A
Customer Intimacy-based Strategy is the Only Sustainable Strategy
for the Vast Majority of Financial Service Institutions
In a time of intense competition for market and wallet share, competitive
strategies distinguish winners from also-rans and losers. In a new
report entitled "Competitive Strategies in the Consumer Age",
Meridien Research examines the viability in today's financial services
marketplace of strategies based in product leadership, market leadership,
cost leadership, and customer intimacy.
"Financial service institutions can follow only one of a handful
of business strategies: product leadership, market leadership, total
cost leadership, or customer intimacy," said Richard Bell,
Senior Analyst at Meridien Research. "While each of these has
merit, for the vast majority of institutions only customer intimacy
provides the basis of a sustainable strategy. Successful customer
intimacy requires much more that customer knowledge. It requires
delivery excellence, support excellence, and becoming a trusted
partner with your customers."
|
Products & Services 
